CTI CustomerUniverse: Getting to a 360-Degree View of the Customer

In this part 3 of 6 video blog series: Mark Janowicz, Product Director of CTI CustomerUniverse explains how CTI provides marketers with a complete 360-degree view of the customer. Touching on the unique attributes of the CTI CustomerUniverse; Mark discusses how the collecting, combining and visualization of a number of marketing metrics from customer analytics

CTI CustomerUniverse: Data Integration is Key to Marketing Success

In this part 2 of 6 view blog series: In a recent survey conducted by CTI, marketers listed data integration as the number one obstacle to their ability to arrive at a single, trusted and complete 360-degree analytical view of their customers. In his latest video blog, CTI CustomerUniverse Product Director, Mark Janowicz talks about

CTI CustomerUniverse a single, integrated view of the customer

Marketing professionals are keenly aware that their greatest opportunity and yet their biggest challenge lies in the ability to transform data into meaningful information to provide the right insight at the right time. In this introductory video blog, Mark Janowicz, Product Director for the CTI CustomerUniverse explains how we help marketers overcome the challenges they

Rethinking HR Performance in the world of Cloud and Workday

I’ve been in the Data Analytics space for a long time and over the years I’ve worked on numerous HR “reporting, dash-boarding, and data warehouse projects.”  Actually,  I am in the process of wrapping up a 6 month project that integrates analytics into a Workday environment. Just to level set, Workday, is highly regarded as

Are You and Your Data Ready for NYCRR 500 Regulations

n March 1st, 2017, the New York State Department of Financial Services put into effect new cyber security requirements of its ‘covered entities’. Those entities include banks, trusts, budget planners, check cashers, credit unions, money transmitters, licensed lenders, mortgage brokers or bankers, and insurance companies that do business in New York. Here is a quick

Triangulating and closing security compromises

But the CEO told me to wire $60K to the Caymans! We’ve seen a recent rash of e-mail exploits that blend “social engineering” with e-mail technology. These exploits use e-mail to impersonate respected leaders and authorities of an enterprise giving direction to subordinates or delivering malware payloads and links in what looks like a trusted


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