Recruiting patients to participate in a clinical trial is one of those exciting and nerve-racking phases of drug development. Finding the necessary patients to participate is drug trials is critically important. That’s where clinical trial recruitment comes in, with a mission to acquire enough diverse people with the relevant diseases and demographics to ensure the trial is representative.

In this whitepaper, CTO, Kurt Rosenfeld discusses how CTI’s Customer Journey Framework is an ideal data driven approach to patient recruitment by means of enhancing physician engagement in the trials. Learn how we help our pharmaceutical clients better engage physicians for successful outcomes in their clinical trials.